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Building Winning Brands
By Gurudev Prasad and Suharsh Dikshit
As times evolve, so do the questions that bother marketers, but the answers are rooted in fundamentals that stay constant. In Building Winning Brands, the authors have shown how these brand fundamentals, applied with common sense, can address the increasingly complex marketing problems of the current world.

The One Person Startup
By Ayush Wadhwa
Indian companies need Indian professionals who understand the context of their problems to deliver the right outcomes. Yet, despite the demand, many capable students and professionals are uncertain of how to navigate their way to success as a freelancer.
The One Person Startup aims to help all such individuals by giving them a clear blueprint to ace the solopreneur journey. Ayush draws extensively from his experience as a freelancer—and now the founder of a successful creative agency—and ensures that you don't make the mistakes he did because of the absence of a guiding light.